EmailOctopus

EmailOctopus Alternatives

Discover the 5 best alternatives to EmailOctopus.

Curated by our team
Email Marketing # email marketing# newsletters# automation# campaigns# smb

About EmailOctopus Alternatives

EmailOctopus is popular for its budget-friendly pricing and generous free tier, letting you send up to 10,000 emails per month to 2,500 subscribers without paying a cent. It relies heavily on its Amazon SES backbone for paid tiers, keeping costs low while delivering high deliverability. However, users often find the drag-and-drop editor restrictive, and the platform lacks the complex automation sequences found in enterprise-grade marketing suites.

If you are outgrowing EmailOctopus, you might be looking for a platform with a more flexible email designer, advanced behavioral automations, or built-in CRM capabilities. Creators might want native tools for selling digital products or paid subscriptions, while e-commerce brands need deep integrations with their store data. The good news is the email marketing space is packed with options that excel exactly where EmailOctopus keeps things basic.

Here are the best EmailOctopus alternatives to consider, ranging from all-in-one marketing hubs to specialist platforms designed for creators and startups.

Top EmailOctopus Alternatives

#1
MailerLite

MailerLite

MailerLite is an email marketing platform for newsletters, automations, landing pages and websites, with a free plan and subscriber-based pricing.

Email Marketing Freemium From $12/mo
#2
Brevo

Brevo

An all-in-one CRM and marketing platform for email, SMS, and WhatsApp with unlimited contact storage.

Email Marketing Freemium From $9/mo
#3
Kit

Kit

Email marketing and newsletter platform for creators, with automations, paid newsletters, digital product sales and sponsorship tools.

Email Marketing Freemium From $39/mo
#4
Mailchimp

Mailchimp

The #1 email marketing and automation platform that recommends ways to get more opens, clicks, and sales.

Email Marketing Freemium From $13/mo
#5
GetResponse

GetResponse

Email marketing and automation platform with landing pages, webinars, sales funnels, and AI content tools for SMBs and ecommerce.

Email Marketing Freemium From $19/mo

EmailOctopus Features

  • → Drag and drop email editor plus custom HTML support
  • → 100+ mobile-friendly email templates
  • → Automations and drip sequences
  • → Landing pages and signup forms
  • → Segmentation and merge-tag personalisation
  • → Campaign reports and analytics
  • → API and third-party integrations
  • → EmailOctopus Connect option for sending via Amazon SES

EmailOctopus Pros

  • Genuinely usable free tier: 2,500 subscribers and 10,000 emails per month
  • Priced well below most comparable platforms
  • Support quality is the most consistently praised point in third-party reviews
  • Clean, simple interface with a fast setup
  • 20% lifetime discount for nonprofits

EmailOctopus Cons

  • Reviewers repeatedly call the drag and drop editor restrictive and clunky, with limited column and alignment control
  • Free tier carries EmailOctopus branding and keeps reports for only 30 days
  • Price scales with subscriber count, so the entry figure applies only at the smallest list size
  • Fewer advanced features than enterprise marketing suites

EmailOctopus Technical Performance

Lighthouse Audit

Speed
51/100 D
Accessibility
95/100 A
Best Practices
96/100 A
SEO
92/100 A

Core Web Vitals

LCP 7.9s
FCP 1.7s
CLS 0.114
TBT 640ms