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Mida
Mida is a lightweight A/B testing and website experimentation platform with a no-code visual editor and AI-generated test variants.
Marketing Tools # a/b testing# conversion rate optimization# experimentation# personalization# feature flags# cro
Quick Facts
Pricing Model
Freemium
Pricing Options
Monthly
$299 /mo
Yearly
$2688 /yr
$224/mo billed yearly, save 25%
Category
Get Started Now
Compensation may be received for transactions completed through affiliate partnerships.
Key Features
- → No-code visual editor plus HTML, CSS and JS code editor
- → AI-generated experiments (MidaGX)
- → Split URL, multipage and cross-domain testing
- → Server-side testing SDK and feature flagging
- → Multi-armed bandit traffic optimization
- → Website personalization with segment, device, country and traffic-source targeting
- → Integrations with GA4, Google Tag Manager, Segment, HubSpot and Shopify
Pros
- Free Sandbox plan to start testing without a card
- Lightweight script built to avoid flicker and protect page speed
- Unlimited user seats on every plan
- Shareable reports and one-click deployment of winning variants
Cons
- Growth plan starts at $299 per month on monthly billing
- Free plan is limited to 2 live experiments and 60 days of data retention
- Pricing scales with monthly tested users, so high-traffic sites pay more
Technical Performance
Lighthouse Audit
Speed
87/100 B
Accessibility
87/100 B
Best Practices
69/100 D
SEO
100/100 A
Core Web Vitals
LCP 3.4s
FCP 2.8s
CLS 0.001
TBT 15ms
Speed Index 2.8s
Performance data measured via Google Lighthouse. Fast load times indicate a well-optimized product that won't slow down your workflow.
User Reviews
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Category
Tags
a/b testingconversion rate optimizationexperimentationpersonalizationfeature flagscro