ProveSource does a good job of showing real-time website activity, like recent purchases or signups, to build trust with new visitors. It is an easy way to add social proof to a site, especially for ecommerce stores looking for a quick conversion lift. The free tier is also a nice starting point since it does not require a credit card.
However, the free plan caps out very quickly at just 1,000 monthly unique visitors and forces you to display ProveSource branding. Shopify merchants might also find it annoying that they are locked into monthly billing without an annual option. Furthermore, some users eventually realize that automated "recent activity" popups can feel a bit noisy or inauthentic, leading them to seek out platforms that collect and display actual customer reviews and video testimonials instead.
